The Sexually Adventurous Aussie! Myth or Reality?

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It's official, the results of our first sex study are in and we're going to tell you what we know about your sexual habits and the kinds of sex you like to have. We are fairly certain that if you are reading this that you are a sexually confident and adventurous person who knows what they want and from our survey results we also know that sexually active Australians are a particularly sexy bunch keen to try a range of things.

Over 7,600 people took part in the survey you're reading about here. That's enough information about enough people for us to draw some conclusions. One of the major findings is that we may not all be as straight or as sexually conservative as we think we are. Women in particular seem to be up to some interesting things.

Is straight sex really the norm anymore?

Okay so let's look at sexuality first. We know from the 2011 census data and a couple of large-scale Australian population studies that the population of gay and lesbian people is likely to be around two percent and the bisexual population is about the same. Our results are spot on for the gay and lesbian statistics but we've blown the bisexual statistics out of the water. Overall 25% of people who answered the survey identified as bisexual. On top of this another five per cent said they were unsure about their sexual orientation. There is also a gender difference, women (36%) are more likely than men (22%) to say they are bisexual.

Bi-sexual people

Have attitudes changed so much since those other surveys (in 2002 & 2008) or is it just that when we compare the sexually active and adventurous people with the general population we get a sexy population sample? I suspect it's the later.

Australians have an impressive bucket list of sexual fantasies!

One of our major findings is that we are getting more adventurous which may be good news for heterosexual men but there may be some bad news too. When it comes to meeting new sexual partners there may be more competition than ever before. Women are more likely than men to identify as bi-sexual and heterosexual women are 50% more likely than men to fantasize about women and also 50% more likely to act on their fantasies. So that's cutting the odds quite a bit. But don't despair guys, it looks like threesomes are on the cards: consider this. Seventy per cent of our sample said they were either straight, lesbian or gay at the moment, so if that's the case then why is it when we asked “who you would like to have sex with outside of your primary relationship”, only half of you of you said one woman or one man? Here's why:

  • 20% percent are looking for threesomes
  • 15% are on the lookout for bisexual people
  • 5% for transsexual people

When it comes to thinking creatively and moving outside our sexual comfort zones men are doing their bit. Men have a wider range of sexual fantasies than women and are more likely to be into hardcore activities like golden showers and porn. Women on the other hand are more likely to fantasize about sex toys, tantric sex and their partners.

Aussie Sexual Fantasies

Kinky sex is a popular fantasy for everyone with 60% of respondents telling us that it's included in their sexual fantasies. Fifty Shades of Grey might have made us all think about kink but kink isn't only about BDSM and only about half of the kinky people are into BDSM. Heterosexual men seem to be less into BDSM than anyone else so girls, if you want your boyfriend to spank you with the hairbrush, you might have to ask.

Strap on sex isn't just for lesbian porn

Now to a final note about the pleasures of strap-on sex.

I just want to say that research is supposed to help us think about things differently. So here's something for us all to think on. According to the research approximately 30% of both women and men have fantasies about strap on sex. What's so great about strap on sex? The short answer is; there are all sorts of spots in the anus and vagina that don't get the attention they might during sex, or perhaps they do get attention but not at the same time, the prostate gland and the penis come to mind.

But wait, there's more ...

More on different types of sex and other sexy stuff later but for the moment I think we can safely say on the basis of our first piece of research, we are in a period of sexual exploration and things are just getting sexier.

Looking for more information? Check out the infographic we've created showcasing our findings.

UPDATE: We've just released Part II of our findings and you can read all about it in this article.

10 Member Comments

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  1. RoadOne

    More than a month ago
    ... in my last comment I did not mention AMM, I said your survey was 'self selecting' - which it is. Therefore it is not scientific and cannot be used to comment on 'Aussie sexuality' generally, or to draw conclusions such as 'According to the research approximately 30% of both women and men have fantasies about strap on sex' ... your 'research' cannot be used to make such statements. You can come back with whatever you like, but ask any statistician, they will tell you the same thing... your data is not scientific and therefore you cannot draw any conclusions from it.
  2. RoadOne

    More than a month ago
    Ummm.... but your sample is from AMM, effectively a special interest group. All those percentages quoted cannot be applied to the population in general. Just saying.


    More than a month ago
    Actually that's incorrect. It was also circulated via social media and about 10 distribution lists of interested parties. So we're confident the majority of responses were from AMM members but not all. As it was anonymous we can't determine percentages.


    More than a month ago
    Actually it is NOT incorrect: your 'survey' is self-selecting. Unless you go out and do a scientific survey of random people you can draw no conclusions about peoples general sexual proclivities. You cannot apply the results of your 'survey' to the general populace and make claims such as '20% are looking for threesomes'. Its just rubbish, sorry.


    More than a month ago
    You said our sample was from AMM, we explained it wasn't just AMM, it was circulated to over 30k people who were non-AMM. We just don't know how many of them responded vs the AMM members who responded. And we haven't just applied it to the general populace, the article states quite clearly: "Have attitudes changed so much since those other surveys (in 2002 & 2008) or is it just that when we compare the sexually active and adventurous people with the general population we get a sexy population sample? I suspect it's the later."
  3. ClitLick690

    More than a month ago
    I dream about a Woman in high Heel boots and a strapon
  4. RUKeen8

    More than a month ago
    Its always interesting to see what the experts say and read their comments and findings. Most of the time it confirms my own thoughts without having any benefit of knowledge to share the same. Thank you for taking the time to explore the masses and show the findings. Great work...


    More than a month ago
    So correct you are when your thoughts are confirmed while reading a professional's findings... Great reading.. Thankyou.. XXX
  5. boymach

    More than a month ago
    Yeah this is awesome!!! Well written

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